To celebrate the 2025 Sunday Times 100, 15 organisations who made this year’s list were invited to a special reception at 11 Downing Street to meet The Chancellor of the Exchequer, the Rt Hon Rachel Reeves. The occasion was to celebrate the best of British business and entrepreneurship with the opportunity to hear from The Chancellor about her desire to boost the British economy and take inspiration from the successful businesses in the room. Ethos Farm’s Founder & CEO, Sally Alington, was thrilled to have some time to talk to The Chancellor about what is currently impacting businesses, the importance of Customer Experience across sectors, the opportunities ahead for widening the scope of the Apprenticeship Levy, and our continued campaign to bring back Tax Free Shopping to the UK.